Media Links
| Bestsmile-Aus: «Die Migros ist nur noch ein knallharter Konzern» | open link | «On-Schuhe sind ein Lifestyle-Produkt von Wanna-be-cool-Bünzlis» | open link | ETH Zürich: Experte mahnt: «Durchgreifen allein reicht nicht» | open link | Experte: SRF-Doku kratzt an Image der Kronenhalle | open link | Coop: Detailhändler kippt Klosterbier aus Regal | open link | «Die Marke Läderach ist stark beschädigt» | open link |
«Das Management muss sich dem Problem dringend annehmen» |
open link | «Nicht das Heidiland, das man erwartet» – so schadet das Chaos der Schweiz | open link |
24 der 40 Dax-Konzerne haben keinen guten Ruf |
open link |
| Wo bleibt die Entschuldigung, Herr Lehmann? | open link |
| Wie gross ist der Reputationsschaden bei der CS? | open link |
| Bös, böser, Nestlé – so läuft die Vevey-Vendetta | open link |
| Credit ohne Suisse | open link |
| Transparenz schaffen, Boni kürzen – oder sogar Gottstein absetzen? Was es braucht, damit die Credit Suisse ihren guten Ruf zurückgewinnt | open link |
| Nur eine Revolution gegen uns selbst kann uns retten | open link |
| Das sind die wildesten Ideen von Elon Musk | open link |
| Gigantische Löhne bei On – die Gründer nehmen Stellung | open link |
| Die Credit Suisse bleibt eine ewige Baustelle | open link |
| Hochland bleibt in Russland: „Im Zweifel müsste man an Oligarchen verkaufen. Wem wäre damit gedient?“ | open link |
| SRF: Wenn Banker zum systemischen Reputations-Risiko werden | open link |
| Nur eine Revolution gegen uns selbst kann uns retten | open link |
| Bankenplatz Schweiz verliert international an Glaubwürdigkeit | open link |
| Diese Schweizer Firmen haben den besten Ruf | open link |
| Die Angst vor dem Shitstorm: Wie sich Migros & Co. dem Druck der öffentlichen Meinung beugen | open link |
| moneycab: Innovations- & Technologietag Zug 2015 | open link |
| moneycab report: Reputation Management by Sparring Partners gives new companies and industries competitive edge | open link |
| Interview Bernhard Bauhofer on the VW scandal in the U.S. | open link |
| Interview Bernhard Bauhofer on Social Media scandal of politician Geri Müller | open link |
| Handelszeitung report: Bernhard Bauhofer on Ice Bucket Challenge reaching Swiss Management Executive Floors | open link |
| Bloomberg interview: Bernhard Bauhofer on the future of Credit Suisse | open link |
| Bloomberg interview with Bernhard Bauhofer “Does Swiss Banking need a revamp?” | |
| Bernhard Bauhofer über die “Kunst des Rücktritts” von CEOs | open link |
| Bernhard Bauhofer Tagesanzeiger-interview on success of Solar Impulse by Betrand Piccard | open link |
| Bernhard Bauhofer quote in Handelszeitung on misuse of LinkedIn and XING | open link |
| Bernhard Bauhofer on the “Art of stepping” down | open link |
| Bernhard Bauhofer on reputation crisis at Rega | open link |
| Bernhard Bauhofer live on Bloomberg on how Deutsche Bank can regain trust | |
| Bernhard Bauhofer Key Note Speaker at Innovations- & Technologietag Zug 2015 | |
| Bernhard Bauhofer in Switzerland’s No.1 newspaper 20 Minunten on privacy in the internet | open link |
| Bernhard Bauhofer in Switzerland’s No. 1 newspaper on the Post car reputation crisis | open link |
| Bernhard Bauhofer Bloomberg interview on UBS’ first quarter results | |
| Bernhard Bauhofer Bloomberg Interview on how Deutsche Bank can regain trust | |
| Bernhard Bauhofer AlJazeera Interview August 26 2016 on the future of Europe | open link |
| 2014/01/20 Bernhard Bauhofer live on Bloomberg on how Deutsche Bank can regain trust | |
| 2013/10/08 Bernhard Bauhofer on reputation problems of SBB | open link |
| 2013/07/11 Nastasia Winiger Reputation Coach moneycab | open link |
| 2013/01/20 Report Seniorweb.ch | |
| 2012/08/30 – KMU LIFE on SHOW RESPECT | |
| 2012/03/30 – ChangeX book reviews: reputation is no fate | open link |
| 2012/02/04 – Bernhard Bauhofer on the tax dispute with USA and the consequences for Swiss Banking | open link |
| 2012/01/13 – Bernhard Bauhofer in the Swiss radio debate on “Integrity in the Hildebrand case” | open link |
| 2011/10/31 – Money Cab “Reputatio sine qua non” | open link |
| 2011/08/17 – Bernhard Bauhofer column on moneycab.com: The world reputation crisis | open link |
| 2011/06/09 – Bloomberg: Bernhard Bauhofer on impact of FIFA scandal on Switzerland’s reputation | open link |
| 2011/04/02 – Bloomberg: Bernhard Bauhofer on Wikileak-assault on Swiss Banking Secrecy | open link |
| 2011/02/09 – Moderation of Outside the Box-Conference, Zurich September 27 2011 | open link |
| 2009/07/14 – Zug-TV Interview | |
| Blog Webonomy | open link |
| 09/15/11 – Cash: Bernhard Bauhofer on the most recent Reputation Scandal at UBS | open link |
| 09/14/11 – moneycab: Sparring Partners receives Facebook assignment from VTB. | open link |
| 05/20/11 – Radio Energy-Bern Interview: Bernhard Bauhofer über persönliche Reputationskrisen von Strauss Kahm, Kachelmann & Co. | |
| 05/16/11 – Bernhard Bauhofer on the Strauss-Kahn affair and reputational consequences. | open link |
| 04/13/11 – Cash Report | open link |
| 04/13/11 – Bernhard Bauhofer on aloof self-enriching managers and the damage on corporate reputation | open link |
| 03/14/11 – Bloomberg report on Banco Santander’s CEO Dismissal | open link |
Publications
| Download | File Size | Last Modified | Name | Last Modified | Rating |
|---|---|---|---|---|---|
| Download | 1.6 MB | 15-03-2019 | 15-03-2019 | ||
| Download | 143.4 KB | 20-07-2018 | 20-07-2018 | ||
| Download | 1.3 MB | 20-07-2018 | 20-07-2018 | ||
| Download | 183.9 KB | 20-07-2018 | 20-07-2018 | ||
| Download | 552.7 KB | 14-04-2018 | 14-04-2018 | ||
| Download | 1.1 MB | 18-08-2017 | 18-08-2017 | ||
| Download | 876.9 KB | 20-06-2017 | 20-06-2017 | ||
| Download | 383.7 KB | 01-12-2016 | 01-12-2016 | ||
| Download | 42.2 KB | 12-11-2014 | 12-11-2014 | ||
| Download | 3.8 MB | 01-11-2014 | 01-11-2014 | ||
| Download | 237.3 KB | 19-02-2014 | 19-02-2014 | ||
| Download | 963.9 KB | 28-11-2013 | 28-11-2013 | ||
| Download | 107 KB | 31-10-2013 | 31-10-2013 | ||
| Download | 343.6 KB | 27-10-2013 | 27-10-2013 | ||
| Download | 4.4 MB | 25-10-2013 | 25-10-2013 | ||
| Download | 60.8 KB | 29-09-2013 | 29-09-2013 | ||
| Download | 155.5 KB | 04-09-2013 | 04-09-2013 | ||
| Download | 94.1 KB | 29-08-2013 | 29-08-2013 | ||
| Download | 313.6 KB | 18-07-2013 | 18-07-2013 | ||
| Download | 482 KB | 01-06-2013 | 01-06-2013 | ||
| Download | 532.7 KB | 16-05-2013 | 16-05-2013 | ||
| Download | 155.7 KB | 07-05-2013 | 07-05-2013 | ||
| Download | 155.7 KB | 06-05-2013 | 06-05-2013 | ||
| Download | 199.3 KB | 30-01-2013 | 30-01-2013 | ||
| Download | 1 MB | 16-01-2013 | 16-01-2013 | ||
| Download | 671 KB | 11-01-2013 | 11-01-2013 | ||
| Download | 1.8 MB | 24-10-2012 | 24-10-2012 | ||
| Download | 1 MB | 19-10-2012 | 19-10-2012 | ||
| Download | 1 MB | 17-10-2012 | 17-10-2012 | ||
| Download | 296.3 KB | 18-09-2012 | 18-09-2012 | ||
| Download | 284.2 KB | 16-07-2012 | 16-07-2012 | ||
| Download | 1 MB | 18-06-2012 | 18-06-2012 | ||
| Download | 183.6 KB | 21-05-2012 | 21-05-2012 | ||
| Download | 545.7 KB | 21-05-2012 | 21-05-2012 | ||
| Download | 596.7 KB | 20-04-2012 | 20-04-2012 | ||
| Download | 185.9 KB | 03-04-2012 | 03-04-2012 | ||
| Download | 2.4 MB | 20-03-2012 | 20-03-2012 | ||
| Download | 820.1 KB | 09-03-2012 | 09-03-2012 | ||
| Download | 227.8 KB | 05-01-2012 | 05-01-2012 | ||
| Download | 3.4 MB | 16-09-2011 | 16-09-2011 | ||
| Download | 211.6 KB | 13-07-2011 | 13-07-2011 | ||
| Download | 5.4 MB | 11-07-2011 | 11-07-2011 | ||
| Download | 1.2 MB | 04-06-2011 | 04-06-2011 | ||
| Download | 183 KB | 24-02-2011 | 24-02-2011 | ||
| Download | 53.2 KB | 14-01-2011 | 14-01-2011 | ||
| Download | 917.1 KB | 30-12-2010 | 30-12-2010 | ||
| Download | 263.2 KB | 14-09-2010 | 14-09-2010 | ||
| Download | 138.5 KB | 17-08-2010 | 17-08-2010 | ||
| Download | 199.7 KB | 30-07-2010 | 30-07-2010 | ||
| Download | 116.8 KB | 27-05-2010 | 27-05-2010 | ||
| Download | 2.3 MB | 19-05-2010 | 19-05-2010 | ||
| Download | 506.1 KB | 06-05-2010 | 06-05-2010 | ||
| Download | 494 KB | 12-04-2010 | 12-04-2010 | ||
| Download | 77.8 KB | 02-04-2010 | 02-04-2010 | ||
| Download | 325.2 KB | 01-04-2010 | 01-04-2010 | ||
| Download | 857.6 KB | 09-02-2010 | 09-02-2010 | ||
| Download | 32 KB | 04-02-2010 | 04-02-2010 | ||
| Download | 165.8 KB | 23-11-2009 | 23-11-2009 | ||
| Download | 218.9 KB | 14-10-2009 | 14-10-2009 | ||
| Download | 1.5 MB | 12-10-2009 | 12-10-2009 | ||
| Download | 953.4 KB | 07-10-2009 | 07-10-2009 | ||
| Download | 283.8 KB | 25-09-2009 | 25-09-2009 | ||
| Download | 210.8 KB | 17-09-2009 | 17-09-2009 | ||
| Download | 215.2 KB | 15-09-2009 | 15-09-2009 | ||
| Download | 56.4 KB | 12-08-2009 | 12-08-2009 | ||
| Download | 112 KB | 06-08-2009 | 06-08-2009 | ||
| Download | 189.8 KB | 16-07-2009 | 16-07-2009 | ||
| Download | 2 MB | 02-07-2009 | 02-07-2009 | ||
| Download | 122.5 KB | 25-06-2009 | 25-06-2009 | ||
| Download | 5.7 MB | 18-06-2009 | 18-06-2009 | ||
| Download | 225.2 KB | 16-06-2009 | 16-06-2009 | ||
| Download | 72.7 KB | 10-06-2009 | 10-06-2009 | ||
| Download | 161.6 KB | 06-06-2009 | 06-06-2009 | ||
| Download | 621 KB | 21-05-2009 | 21-05-2009 | ||
| Download | 292.1 KB | 09-05-2009 | 09-05-2009 | ||
| Download | 46.5 KB | 15-04-2009 | 15-04-2009 | ||
| Download | 85 KB | 13-04-2009 | 13-04-2009 | ||
| Download | 215.7 KB | 01-04-2009 | 01-04-2009 | ||
| Download | 109.5 KB | 26-03-2009 | 26-03-2009 | ||
| Download | 120.8 KB | 05-03-2009 | 05-03-2009 | ||
| Download | 210.2 KB | 26-02-2009 | 26-02-2009 | ||
| Download | 138.9 KB | 26-02-2009 | 26-02-2009 | ||
| Download | 42.6 KB | 26-02-2009 | 26-02-2009 | ||
| Download | 400.5 KB | 24-02-2009 | 24-02-2009 | ||
| Download | 24.9 KB | 24-02-2009 | 24-02-2009 | ||
| Download | 184.9 KB | 16-02-2009 | 16-02-2009 | ||
| Download | 17.1 KB | 29-01-2009 | 29-01-2009 | ||
| Download | 24.2 KB | 20-01-2009 | 20-01-2009 | ||
| Download | 19.1 KB | 06-01-2009 | 06-01-2009 | ||
| Download | 142.1 KB | 01-01-2009 | 01-01-2009 | ||
| Download | 21.6 KB | 16-12-2008 | 16-12-2008 | ||
| Download | 100.5 KB | 01-12-2008 | 01-12-2008 | ||
| Download | 151 KB | 20-11-2008 | 20-11-2008 | ||
| Download | 19.5 KB | 22-10-2008 | 22-10-2008 | ||
| Download | 509.3 KB | 22-10-2008 | 22-10-2008 | ||
| Download | 167.2 KB | 21-10-2008 | 21-10-2008 | ||
| Download | 223.8 KB | 20-10-2008 | 20-10-2008 | ||
| Download | 146.5 KB | 17-10-2008 | 17-10-2008 | ||
| Download | 530.8 KB | 01-10-2008 | 01-10-2008 | ||
| Download | 88.7 KB | 02-09-2008 | 02-09-2008 | ||
| Download | 505.1 KB | 13-08-2008 | 13-08-2008 | ||
| Download | 92.5 KB | 13-08-2008 | 13-08-2008 | ||
| Download | 233.3 KB | 01-08-2008 | 01-08-2008 | ||
| Download | 400.8 KB | 22-07-2008 | 22-07-2008 | ||
| Download | 812.4 KB | 01-03-2008 | 01-03-2008 | ||
| Download | 2.2 MB | 01-01-2008 | 01-01-2008 | ||
| Download | 160 KB | 01-01-2008 | 01-01-2008 | ||
| Download | 164.9 KB | 01-01-2008 | 01-01-2008 | ||
| Download | 173.6 KB | 01-01-2008 | 01-01-2008 | ||
| Download | 4.9 MB | 01-12-2007 | 01-12-2007 | ||
| Download | 6.1 MB | 01-04-2007 | 01-04-2007 | ||
| Download | 3.4 MB | 01-04-2006 | 01-04-2006 | ||
| Download | 155.9 KB | 01-01-2006 | 01-01-2006 | ||
| Download | 94.1 KB | 01-01-2006 | 01-01-2006 | ||
| Download | 83 KB | 01-09-2005 | 01-09-2005 | ||
| Download | 143.9 KB | 01-04-2005 | 01-04-2005 | ||
| Download | 258.7 KB | 01-02-2005 | 01-02-2005 | ||
Participation at international conferences
Moderation Top Hotel World Tour 2017
http://www.thpworldtour.com/zurich/
SFI Panel Discussion on Sustainable Finance in Olten, 2016
Lecture & panel discussion “Glaube, Geld, Reputation”, Oct. 22 Kloster Kappel
Key Note Speech at FDP Business Event.
Key Note Speech at Raiffeisen Management-Workshop, April 25-26
OFWI Konferenz 2010, Key note-Speak
Bernhard Bauhofer Vortrag am IMCZ-Event
Key note Speech, IMCZ Investment Forum, Zug, 3. April
BZSL Lehrer Konvent in Sargans, 8. Januar 2010, Vortrag über “Respekt in der Erziehung im 21. Jahrhundert”
Gesellschaft Schweizerischer Kosmetik-Chemiker St. Moritz, Vortrag über “Reputation Management und Ethik als Wettbewerbsfaktoren”
Vortrag: “37. Deutscher Marketing-Tag”, 30.10. 2009 Berlin
Fachtagung Reputation Management, 20. Mai 2009, Berlin
KMU-Campus, 21.4.09
PHW Forum Bernensis, 4. Dezember 2008
Einführungsreferat zu “Respekt”, Podiumsdiskussion am 30. Oktober 2008 in Mönchaltdorf
Award Ceremony PHW Bern
Institute for International Management Consulting Ludwigshafen, 24.11.2007
PHW Hochschule Wirtschaft, Fit for Global Business, Bern 7.12.2007
IMC, Institute for International Management Consulting, Ludwigshafen
Gastvortrag “Reputation Management”, International MBA GISMA Business School, Hannover
http://www.gisma-hannover.de/userfiles/alumni/agenda_2007.pdf
6th International Sustainability Leadership Symposium, 8 / 9 September 2005
“The Market Value of Reputation”
Laxenburg Forum
Management & Spiritualität Symposium, Nov 11 / 12 2005
Personal Communication Management
Alpen-Adria Universität, Klagenfurt, 29.09.-01.10.2005
Institute for International Management Consulting, FH Ludwigshafen
Präsentation an Konferenz der Schweizerisch-Chinesischen Handelskammer, 28. März 2006
“Reputation Management: Wie kommuniziere ich Stellenaufbau nach China”.
http://www.sccc.ch/download/events/2006/20060328_Personal.Management.pdf