Corporate Social Responsibility - an important driver of Corporate Reputation.
„Responsibility“ comes from „respondere“, Latin: to respond. The magnitude of problems we are facing requires answers from everyone. Global warming as well as the current historic financial crisis show that global events are affecting every single one of us. Problems don’t stop at national boundaries. Stakeholders expect actions from companies, particularly from globally operating enterprises and Corporate Responsibility has global economic, social and environmental dimensions.
Other than Philantrophy CSR is a strategic decision strictly based on business parameters and not on individual benevolence. It’s motto is „Doing good while making profits“, By reducing the weight of its packages a globally operating retail company manages to preserve the environment while reducing transport costs and thus increasing profitability. By engaging in AIDS prevention a manufacturer can save lives and preserve the health of thousands of people while lowering absence from work and the risk of losing skilled workers forever.
Charity by Sparring Partners
As Honorary Representative of „Mi Sangre“, the foundation of Juanes, the award-winning Colombian singer and peace activist we want to express our compassion with less privileged people in our world. „Mi Sangre“ is helping victims of anti-personal mines in Colombia. From beginning of 2009 Sparring Partners will be donating a percentage of its generated income to „Mi Sangre“.
If you want to join us in our cause contact us email@example.com or go to